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Conan O’Brien takes a Lyft. Hysterical!
Watch what goes down when Conan O’Brien and friends Kevin Hart and Ice Cube call a Lyft ride. Ride sharing at its finest.
View ArticleHow Facebook Ads Benefit 25M Small Businesses
Congrats @littlepassports for getting first mention from Facebook’s Dan Levy, director of small business.
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Facebook Lookalikes: Do They Look Like They Should?
In the 9 months that lookalike audiences have prevailed as one of the go-to targeting options for sophisticated Facebook advertisers, I’ve seen excellent performance by and large. However, I’ve also...
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NYTimes: Facebook Revamps Ads to Compete with Google
For Little Passports, a mail-based subscription service for kids, Facebook has delivered way more customers than anyone could have expected. We were able to see early on just how well the campaigns...
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Facebook’s Innovations and Revenues by Quarter
Back in November 2013, we wrote about Facebook’s innovations alongside revenue earnings by quarter. With another quarter passed, it’s time to update that graphic. (Spoiler alert: the latest numbers are...
View ArticleVideo: Ad Hacking for Startups via AdRoll
Terry joins a panel at AdRoll’s HQ to discuss advanced growth techniques in the context of search and retargeting. Catch Terry’s responses at the following times in the video: 4:05 to 4:30, 9:13 to...
View ArticleHow AdRoll Helps Us With Retargeting
Watch this video to see how we leverage the tools and services provided by AdRoll, one of the leading retargeting platforms. “Retargeting is powerful. It adds a lot of value on the branding side, and...
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Facebook Case Study: “Race to the Mailbox”
Here is an excerpt from our submission for the Facebook Studio Awards 2014. Please read it, like it, share it… our chances of winning will increase! In June 2013, we spent $30,000 on unpublished Page...
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